Activate audiences with segments, keywords & insights

NeuSignal is a DMP built to help you reach the right users and understand who your campaign is really delivering to.

Choose from 14 ready to activate audience categories.

NeuSignal provides a simple way to reach high intent audiences with category based segments. Select one category (or keep it broad) and start delivering to users whose browsing behavior aligns with your target market.

  • 14 vertical categories covering major consumer and business interests.
  • Built for reach and clarity and segment selection stays simple.
  • Use segments to align media delivery with campaign goals.
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Audiences

Refine targeting with gender and age range.

Add demographic filters on top of your audience category to narrow delivery. Select gender and common age ranges to better align with your product and messaging.

  • Gender selection: Male or Female.
  • Age ranges: 18–24, 25–34, 35–44, 45–54, 55+.
  • Use demographic breakdowns to validate delivery quality.
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NeuSignal Demographics

Build audiences using your own keywords (coming soon).

Share 4 or 5 keywords and NeuSignal will detect those keywords in content signals, then identify which users are engaging with relevant pages. This enables highly targeted delivery based on real contextual interest and it is not guesses.

  • Advertiser-provided keywords checked against content signals.
  • Dynamic audience building based on real user behavior.
  • Ideal for niche products, seasonal pushes, and new launches.
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NeuSignal Keyword Targeting

See segment, gender, and age distribution per tactic even without the DSP.

NeuSignal reporting shows how your tactics are delivering by segment and demographics. If you install our pixel, you can access these insights from a dedicated menu even if you’re not actively running campaigns with NeuBids. NeuSignal can be purchased as a standalone DMP.

  • Per tactic breakdowns: segment share, gender split, age distribution.
  • Pixel based reporting view for standalone DMP customers.
  • Designed for transparent measurement and audience validation.
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NeuSignal Reporting

What You Can Target with NeuSignal

Choose one of 14 audience categories, or refine with gender and age range. Built for clarity, reach, and measurable audience insights.

Banking & Finance

Users engaging with financial services and money topics

Beauty & Wellness

Skincare, cosmetics, self-care, and wellness interests

Food & Dining

Food discovery, restaurants, recipes, and delivery intent

Home & Garden

Home improvement, furniture, DIY, and outdoor living

Media & Entertainment

Streaming, music, gaming, and entertainment content

News & Politics

Current events readers and news driven audiences

Shoppers

High intent buyers and deal seeking behavior

Sports & Fitness

Active lifestyle, sports audiences, and fitness intent

Technology

Consumer tech, gadgets, apps, and software interests

Travel

Trip planning, destinations, hotels, and flight intent

Vehicles & Transportation

Auto research, mobility, and transportation services

Health

Health topics, care services, and wellbeing audiences

Parenting & Family Stage

Family focused audiences and life stage intent signals

Real Estate

Buy, rent, invest, and property research behavior

Gender Filters

Male / Female targeting on top of any segment
NeuSignal DMP Overview

When NeuSignal Is the Right Choice

NeuSignal is ideal when you want simple activation, better audience understanding, and flexible packaging.

You need reach with control

Select a category and refine by gender and age range to match your audience.

You want audience visibility

See what share of delivery is male/female, age bands, and segment mix per tactic.

You want a standalone DMP

Install the pixel and access reporting without running media in the DSP.

Basic Targeting vs NeuSignal DMP

Traditional targeting is often a black box. NeuSignal adds clear segments, demographic filters, and actionable reporting.

Basic targeting

  • Limited audience transparency and validation
  • Hard to understand segment mix by tactic
  • No standalone reporting when you’re not running media

NeuSignal

  • 14 categories + gender and age range filtering
  • Per tactic reporting on segment share and demographics
  • Pixel driven reporting so NeuSignal can be used as a standalone DMP

Why Teams Use NeuSignal

A modern DMP that can be packaged on its own or combined with the DSP and Creative Studio.

Simple activation

Pick a segment, add demographic filters, and launch with confidence.

Transparent insights

Understand who you reached by gender, age, and segment distribution.

Flexible packaging

Use NeuSignal standalone, or bundle it with DSP and Creative Studio.

Activate Better Audiences with NeuSignal

Select a segment, refine by demographics, and unlock reporting that validates your delivery even without the DSP.
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